Strava — ALLISON RIKARD

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ALLISON RIKARD

ALLISON RIKARD

Strava

Fall 2024 Mock Campaign

Art Direction

Problem: Strava is seen as an app only for runners

it’s women’s day & these are easily some of the best gals I know!

winter color

shot on portra 400

let’s celebrate every day.

last slide is where it all began. sometimes it’s easy to forget.

@diadora running

old shoot, but a fun one.